FROM THE DEAN Journey to success continues G reetings from Las Cruces! 2023 was an exciting year of growth and engagement for the College of Business, starting with the successful extension of accreditation for our business and accounting programs with the Association to Advance Collegiate Schools of Business for the next five years. The AACSB is the world’s premier business school accrediting body, with just under 6% of worldwide business programs holding this accreditation. Credit for this belongs to the College of Business faculty, staff and leadership team. Congrats to all! We also finalized a set of strategic initiatives to guide us through the next few years. These initiatives will focus upon external engagement, professional development, curriculum improvement and The AACSB is the world’s premier business school accrediting body, with just under 6% of worldwide business programs holding this accreditation. our largest Hall of Fame dinner in years, honoring COB alumni Angela Throneberry (’87) and Brian Colón (’98) and our Corporate Trader awardee, the Rocky Mountain RIMS chapter. In November, we helped honor COB alum Charlie Rogers (’63) as he received the NMSU Distinguished Alumni award. 2023 was also a year of internal Dean Bryan Ashenbaum research enhancement, and will propel us on our journey to be the destination business college in the Southwest and Borderlands. In support of this vision and these initiatives, we have just launched the Center for Student Professional Development, which will provide programming to help students build their book of “soft skills” that are the hallmark of poised and confident professionals. This year, we engaged with our alumni through multiple channels and events and continued the successful launch of the College of Business Executive Speaker Series. In 2023, this series brought Roy Trujillo (’89, COO, Transperfect), Kevin Johnson (’81, former CEO, Starbucks) and Emil Barr (CEO, StepUp Social) to campus to engage with students, faculty and the community. In September, we held changes. Dr. Kevin Melendrez returned as the department head for Accounting and Information Systems. He has been joined on the leadership team by new department heads: Dr. Winnie Lee (Economics, Applied Statistics, International Business); Dr. Rebecca Scott (Management); professor Paula Groves (Finance, interim); and effective Feb. 1, 2024, Dr. John Zhu (Marketing). In July, we hired Lourdes Alvarado-Salas as an assistant dean and business director, and in the fall, Dr. Carlo Mora-Monge assumed the role of associate dean for research and graduate programs, after eight years as Management department head. Dr. Mora-Monge is profiled in the following pages, and we hope to have all of our leadership team “introduced” to you in future installments. I hope you enjoy the profiles of faculty, students, programs and alumni in the pages that follow, and as always, we hope to see you in Las Cruces soon! Bryan Ashenbaum Dean, College of Business Table of Contents Teaching profile ..................................................1 Faculty profile ...................................................2 Endowed chair ...................................................3 Research profile ................................................4 Hall of Fame .......................................................5 Program profile ................................................6 Student profiles .................................................8 Scholarship profile ......................................... 10 Donor profile ..................................................... 11 Alumni profile ...................................................12 Business Advisory Council ............................13 PHOTO BY JOSH BACHMAN
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