And I got to see Nipsey in work mode; and his work mode was so intense, it was so on. I got to talk to him afterward, and I saw him again at the airport with Lauren. I took my daughter over to meet him and to meet Lauren, and I told him I had Victory Lap on repeat. Khaled also! “They let Gucci use Dapper Dan as a distraction, and made ni**as forget that they [Gucci] just spit in all of our faces” Anybody you don’t care to work with? All the people that fell for the Gucci bullshit. Because a lot of these guys that I really wanted to work with—Rick Ross, Guwop [Gucci Man La Flare]—I really wanted to work with these ni**as but they fell for the Gucci shit so tough. They let Gucci use Dapper Dan as a distraction, and made ni**as forget that they [Gucci] just spit in all of our faces, and put big “G’s” on big black people and prominent figures. So a lot of these dudes I’d rather not. Right now, I wouldn’t do a suit for Ross, I wouldn’t do a suit for Floyd [Mayweather]; I wouldn’t do a suit for Gucci. I have no interest in working with people that have recently had “G’s” all over them. (Fresh subsequently decided to work with Rick Ross) Are there any brands you feel are overhyped? Supreme. It’s a fucking word on a t-shirt. It’s a machine. It’s called the resale machine. Back in the day, if you diluted your brand the way Supreme does, you wouldn’t have a brand no more; but Supreme came at the right time. I’ll tell you a brand that doesn’t get the love that it should get is Fear of God. I think they design the most beautiful f****ng shoe. Like the tennis shoes, his attention to detail; Jerry goes another place when he does his s**t. His s**t’s so clean. “[Virgil Abloh] can write your name on the side of a tennis shoe with a permanent marker, and triple the value of the shoe.”
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