Redman Group 200-Step Action Plan 57. Discuss and present strategic master marketing plan. 58. Explore pricing strategy for your property below comparable value to bring the most buyers to your property quickly. 59. Present and discuss the Redman Group Program to market your home the most effectively and bring the most buyers to you in the shortest amount of time. 60. Explore the option of marketing your home with an incentive of buying down points on the buyers’ loan; potential results are: you retain a higher agreed upon price (which results in more proceeds to you) and the buyer saves on monthly payments and a tax credit. 61. Prepare an equity analysis to show you expenses, closing costs and net proceeds. 62. Explain the use of the Seller’s Property Disclosure Statement you will complete, and that will be presented to the buyer of your home. This will help you avoid devastating setbacks and preserve your legal rights. 63. Take full color digital photographs of the inside and outside of your home for marketing flyers, advertisements and the internet. 64. Set a Home Warranty, if you choose, to protect your home during listing period and for 12 months after the sale to reassure buyer of the quality of your home. 65. Install hi-tech lockbox to allow buyers and their agents to view your home conveniently but does not compromise your family’s security. 66. Write clear remarks to reflect the home accurately 67. Prepare showing instructions for buyers’ agents and agree on showing time window with you. 68. Prepare detailed list of property amenities to have readily available at your home, to include in Marketing Booklet, and assess market impact. 69. Prepare MLS property Profile Sheet. 70. Proof read MLS database listing for accuracy – including proper placement in mapping function. 71. Enter property data from Profile Sheet into MLS Listing Database. 72. Electronically submit your home listing information to The Multiple Listing Service for exposure to all active real estate agents in the area. 73. Immediately submit digital photos of the interior and exterior of your home to the MLS at the same time listing is input allowing buyers and agents to view pictures when narrowing down homes they will actually tour. 74. Add property to Redman Group Active Listings list; provide information in office for realtors when potential buyers call for details. 75. Provide you with signed copies of Listing Agreement and MLS Profile Data Sheet. 76. Explain marketing benefits of Home Owner Warranty with you. 77. Assist you with completion of Home Owner Warranty application. 78. Submit Home Warranty application for conveyance at time of sale. 79. Provide you with a Personal Customized Services sheet to explain specific marketing available for your property. 80. Provide you with a personalized Advertising Questionnaire for your input in verbiage for advertisement. 81. Review Redman Group Full Service Marketing System and the benefits provided, resulting in the rapid sale of your property. “Join Us On The Road to Sold!”
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