What is Back the Black? Back the Black is a part of Make It OK, a campaign by the Iowa Healthiest State Initiative, a nonprofit organization that was launched in 2011. Our mission is to create awareness and integrate solutions to improve the physical, social and mental well-being of Black Iowans. The Back the Black campaign offers resources, information, and stories from Black Iowans to start conversations about mental illnesses in the Black Community. Who Created the Campaign? The Back the Black campaign was crafted over months by a dedicated focus group of Black professionals, who worked to brainstorm, strategize, and present ideas on how to modify the message from Healthiest State’s general Make It OK campaign and present it more effectively to the Black community. • Anne Harris Carter - Linn County Public Health • Breanne Ward - ForWard Consulting, LLC • Courageous Fire - Courageous Fire, LLC • Daniel Joiner - UnityPoint Health • Katrina Harden Williams - Community Member • Sarah Oyibo - Studio Delta Designs • Corey Lewis - My City My Health • Linda Topinka - Community Member • Jacquie Easley McGhee - Mercy One • Sherwin Q. Robinson - 4$her Barbershop • Ty Daye - Tranzitions Beauty • Shy Turner - Community Member • Latoya Lewis - Community Member • Delaney Dixon - Community Member • Valora James - Hip Hope, Inc. • Latisha Williams - Community Member
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