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ISBN: - 978-93-88936-09-5 Table 3.14 shows that 50 per cent (150) of the respondents are using both types of fertilizers, 28 per cent (85) are using organic, and rest of 65 respondents (22) are using non-organic fertilizers for cultivation of rubber. Among the organic fertilizers are used by the respondents which constitute 28.6 per cent, 27 per cent, and 30 per cent belongs to Kalkulam taluk, Vilavancode taluk, and Thovalai taluk. Among the non-organic fertilizers are used by the respondents which constitute 21per cent, 23 per cent, and 20 per cent belongs to Kalkulam taluk, Vilavancode taluk, and Thovalai taluk. It signifies that, among the both fertilizers are used by the respondents which constitute 50 per cent for all taluks in this district. DISTRI BUTION OF SAMPLE RESPONDENT BY THE PREFERENCE FOR NR CULTIVATION There are so many reasons for prefer NR cultivation. The factors include self-interest, climate, land family cultivation, unemployment, easy marketable, attractive price etc., if the absence of NR cultivation, without exist many business like tyre, slippers, cloves, lays, rubber ball, rubber band, condoms’ these product manufacturing will be suffer. The following table explain the preference for NR cultivation. Table 3.15 Preference for NR Cultivation Preferences Taluk Kalkulam Vilavancode Thovalai Total Selfinterest/ climate 10 (7.2) 10 (9) 4 (8) 24 (7.8) Family cultivation/ Land 40 (28.6) 40 (36.3) 15 (30) 95 (31.5) Unemployment 30 (21.4) 30 (27.3) 11 (22) 71 (23.6) Easy marketable 20 (14.3) 20 (18.2) 6 (12) 46 (15.3) Attractive price 40 (28.6) 10 (9.1) 14 (28) 64 (21.3) Total 140 (100) 110 (100) 50 (100) 300 (100) Source: Computed from Primary data Note: Figures in parentheses indicate the percentage to total Table 3.15 reveals that the opinion given by the five categories of NR Growers for the cultivation of rubber. Out of them 32 per cent (95) of growers’ opinion that family cultivation/availability of land. Rubber crop is give employment opportunity to unemployment candidate, according to 23.6 per cent (71) of growers, 21 per cent (64) of growers opinion that attractive price, 15 per cent (46) of growers opinion that easy marketable, and the remaining 8 per cent (24) of the growers opinion that self-interest/climate are the next suggestion. Most of the 90

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