2 GROUNDCOVER NEWS GROUNDCOVER from the DIRECTOR's DESK housed and unhoused. Because of this and more, we typically have an uptick in new vendors during May and June. This year has been no exception. During the "Sales 101" portion of the LINDSAY CALKA Managing Director The defrosting of Washtenaw County signals change in the rest of the community. Obvious examples include the departure of college students, the weekend street closures and explosion of spring flowers and green leaves. The seasonal shift can be observed in the homeless community, too. Some folks leave the area once the winter shelters close. Many have no option but to camp for shelter. The warm spring weather signals an increase in street life — for both the New Vendor Orientaiton, we watch a video from the International Network of Street Papers that is filled with sales tips for new vendors. One of the most important lessons in it is "[selling street papers] is not a get-rich-quick thing." Successfully selling Groundcover News involves investing time into relationships that is a disadvantage to new vendors, no matter how excited they are to build up a clientele. Going out to sell for the first, second, third and fourth times isn't the easiest task — especially in a new spot. Look out for the new vendors pictured to the right when you're out and about in Ann Arbor or Ypsilanti. If you see them, stop, say hello and buy a paper if you can. It makes a difference every time, but especially when they're getting started! Frantz Fransois, Vendor #599 Dan Wilcox, Vendor #592 Shawn Sweeney, (returning) Vendor #193 Roberto Caballero, (returning) Vendor #347 MAY 19, 2023 Sarah Feltman, Vendor #596 Michelle Oliphant, Vendor #598 CREATING OPPORTUNITY AND A VOICE FOR LOW-INCOME PEOPLE WHILE TAKING ACTION TO END HOMELESSNESS AND POVERTY. Groundcover News, a 501(c)(3) organization, was founded in April 2010 as a means to empower lowincome persons to make the transitions from homeless to housed, and from jobless to employed. Vendors purchase each copy of our regular editions of Groundcover News at our office for 50 cents. This money goes towards production costs. Vendors work selling the paper on the street for $2, keeping all income and tips from each sale. Street papers like Groundcover News exist in cities all over the United States, as well as in more than 40 other countries, in an effort to raise awareness of the plight of homeless people and combat the increase in poverty. Our paper is a proud member of the International Network of Street Papers. STAFF Lindsay Calka — publisher Cynthia Price — editor Layla McMurtrie — deputy editor ISSUE CONTRIBUTORS Mohammed Ahmed Elizabeth Bauman Susan Beckett Beverly Boss L. Carlisle Ian Dewey Cindy Gere Mike Jones Markona Love Ken Parks Denise Shearer GROUNDCOVER NEWS ADVERTISING RATES Size 1/8 1/6 1/4 1/2 full page Black/White $110.00 $145.00 $200.00 $375.00 $650.00 Color $150.00 $200.00 $265.00 $500.00 $900.00 Dimensions (W x H in inches) 5 X 3 or 2.5 X 6.5 5 X 4 5 X 6.25 5 X 13 or 10.25 X 6.5 10.25 X 13 PROOFREADERS Susan Beckett Elliot Cubit Zachary Dortzbach Anabel Sicko Sandy Smith VOLUNTEERS Jessi Averill Logan Brown Luiza Duarte Caetano Glenn Gates Alexandra Granberg Harleen Kaur Robert Klingler Mira Simonton-Chao Alex Tarbet Melanie Wenzel Mary Wisgerhof Max Wisgerhof Claude VanValkenburg Navya Yagalla Emily Yao CONTACT US Story and photo submissions: submissions@groundcovernews.com Advertising and partnerships: contact@groundcovernews.com Office: 423 S. 4th Ave., Ann Arbor Mon-Sat, 11:30 a.m. - 1:30 p.m. Phone: 734-263-2098 @groundcover @groundcovernews DONATE, PITCH A STORY + LEARN MORE www.groundcovernews.org linktr.ee/groundcovernews PACKAGE PRICING Three Months/Six Issues: 15% off Six Months/Twelve Issues: 25% off Full Year/Twenty-four Issues: 35% off Only run for two weeks/one issue: 40% off Additional 20% discount for money saving coupons
3 Publizr Home