The only other company besides mine that exclusively uses scrap material is Zero Waste Daniel. He was the inspiration for my project, but I have taken his idea and changed it to something that is more marketable and accessible. One of the first things I noticed about ZWD was his price point. They are very much on the high side - $80 for a sweatshirt, $90 for joggers. One of the main reasons I see for this is the way he puts his clothing together. He takes small pieces and patches them together to create a patched shoulder, or knee, and then puts the rest of the garment together. This piecing together makes for very labor-intensive work and drives his prices up. Having mentioned the patching, this is also something that seems to be very hit or miss as far as tastes go. Some people are going to love that look, but there are definitely people who do not. One thing De Nuevo and ZWD differ on completely is that ZWD is a unisex clothing line, while De Nuevo is for women. Some people might find this limiting, but in reality there are many consumers who don’t want unisex. For one thing, some women are curvier than men; this can cause some items to look very boxy and ill fitted on curvier women. Focusing on only women’s designs assures that women’s curves are taken into account and they can assure they are going to get the most flattering fit. Lastly, ZWD has a very limited selection. Any time I have ever gone on their website, they never have the same items up, and not everything is always available. This is the ‘nature of the beast’ so-to-speak when dealing with scrap fabric - there will not always be enough to go around, and that is expected. However, when all the store offers is basic sweatshirts, t-shirts, joggers, and the occasional jacket, this seems a little bit strange.
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