Bus shelters enhance customer communications DART is testing an innovative shelter design with added communications for bus customers. The agency has deployed three so far as a pilot program: one in southern Dallas, one in northern Dallas and a third in Irving. “We targeted high-traffic areas to test the enhanced bus shelters,” said Jennifer Jones, DART planning and development project manager II. “We’ve gotten a lot of positive feedback from our customers and will continue to evaluate other areas that may be a good fit.” These shelters maximize the use of solar DART is working with its vendor to test an advanced version of its solar-powered bus shelter that features digital signs with bus arrival times, lighted windscreen signs and security cameras. power. Electronic signage lets customers know the estimated arrival time of their bus without having to use their smartphone or call customer service. Security cameras add a safety feature. The shelters even have back-lit signs, which offer the potential for advertising revenue. A touch-screen kiosk at Dallas Love Field airport helps travelers plan trips using DART services. Touchscreen map connects travelers to transit Passengers can figure out the best way to their destination with a new interactive kiosk near baggage claim at Dallas Love Field airport. DART worked with CHK America to develop the kiosk. “This intuitive touchscreen technology makes it easier for our customers to explore their transit options and choose the mode or modes of transportation that best suits their needs,” said Nevin Grinnell, DART vice president and chief marketing officer. Solar power illuminates bus stops DART has more than 60 solar-powered LED-lit bus stops located in areas with limited ambient light, good ridership and safety concerns. The agency hopes to install more solar lights at stops to better draw the bus operators’ attention. In the Bishop Arts District, a solar-powered light tops the bus stop pole to brighten the area and draw the bus operator’s attention to waiting customers. In the Bishop Arts District, DART installed a more advanced version. Called the Bright-Up PV-Stop, the solar-powered light is located at a bus stop in a well-shaded spot along Route 723 Bishop Arts Service. The Bright-Up unit improves security with dusk-to-dawn lighting as well as a flashing beacon for stop recognition. 13
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