D-Link Rocks Deep Ellum Downtown circulator extends route Downtown Dallas visitors, residents and workers have a new option for reaching Deep Ellum. D-Link (DART Bus Route 722) now stops along Good-Latimer Expressway between Elm and Main streets, convenient to most of the district’s live music venues, restaurants and shops. As part of the March 13 service change, DART expanded the downtown circulator’s route to the popular entertainment district. The hours of service are 11 a.m. to 11:30 p.m., Monday through Saturday. “D-Link going to this part of town is exciting news for everyone who works in, lives in or visits Downtown Dallas,” said Shalissa Perry, chief marketing officer for Downtown Dallas, Inc. “The new stops make it even easier to explore this eclectic neighborhood and discover all of the great places to shop, dine and enjoy an evening with friends.” As awareness grows that D-Link now serves Deep Ellum, Perry said she believes more people will take advantage of the free shuttle. “There has been a paradigm shift in how we view mobility,” Perry said. “Many formerly car-centric consumers – particularly those that live or work in and around downtown – don’t want to COST: Free HOURS: 11 a.m.-11:30 p.m. Monday-Saturday FREQUENCY: About every 15 minutes SERVES: • Deep Ellum • Dallas Farmers Market District • Main Street District • Reunion District • Uptown • Dallas Arts District have to get in a car to go to lunch or run an errand. Like me, they want a robust, convenient public transit system that provides them with options. DART provides a real benefit to residents, visitors and workers alike.” D-Link buses are easy to spot with their bright magenta-and-yellow paint scheme. The service is free thanks to a partnership among DART, Downtown Dallas, Inc. and the city of Dallas. 8 Learn more: DART.org/DLink D-Link now stops in Deep Ellum, giving people a new transit option for getting to and from the lively entertainment district. 4
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